National Ice Cream Day is Sunday, July 21, giving scoop shops the opportunity to show off their summer flavors.
Here is a sample of what chains have announced on their websites, on social media or in press releases.
Baskin-Robbins: Flavor of the Month is Beach Day Ice Cream, salted vanilla dyed blue with milk chocolate and caramel sea turtles and graham cracker swirls representing sand. Also, Baskin-Robbins is partnering with designer Susan Alexandra on a charm necklace with cotton candy, pink spoon and Cappuccino Blast charms on a bronze chain. It costs $131. baskinrobbins.com
Bruster’s Real Ice Cream: This Pennsylvania chain reached its 35th anniversary on July 13 and is celebrating with Birthday Cake ice cream and a “sweet stakes” to win free ice cream for a year. And there’s a new flavor, Cookie Jar Crunch. Loyalty program members get double points July 19-21. brusters.com
Cold Stone Creamery: National Ice Cream Day Retro Treats include a Root Beer Float, Orange Cream Float and Classic Fudge Sundae. The chain is also promoting Mega Minion Marshmallow Meltdown, made with Despicamallow Ice Cream, that is marshmallow ice cream died yellow. Loyalty club members can get $5 off a purchase of $10 or more before tax through Tuesday, July 23. Registered members need to text FLOAT24 or LOVEIT to get the reward loaded into their accounts. coldstonecreamery.com
Dairy Queen: DQ Rewards members can get a free Dilly Bar with a purchase of $1 or more. The treat is vanilla soft serve on a stick with a cholate, cherry or butterscotch coating. dairyqueen.com
McConnell’s Fine Ice Creams: Customers on July 21 can buy three pints and get an extra one for free, as illustrated on a YouTube Reels video. Online customers can get 15% off with the code NICD2024. The menu includes ice creams laced with See’s Candies. mcconnells.com
Van Leeuwen Ice Cream: The chain is marking the day with a special Hello Kitty flavor, teased on social media. vanleeuwenicecream.com
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